One of the most anticipated sequels of all time brought the chance to team up with Giant Spoon and deliver another bleeding-edge photo op, supporting the release of Alcon Entertainment’s BLADE RUNNER 2049. Guests at an exclusive film-maker Q&A hosted at London’s BFI IMAX donned costumes from the film and saw themselves cutting a tech-noir dash against the visionary animated backdrop.

With a 90-minute window we surpassed our own high standards conversion-wise, photographing ~200 guests and delivering an average of 2.4 download/share events for each motion poster. Factoring in the reach and influence of those attending, that represented a major boost to the event’s digital footprint.


Green Eye – that’s what we’re calling the experiential toolkit we’re developing – goes from strength to strength. Check out all our past projects here on Vimeo or just watch our showreel below:

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Green-screen photo op for BFI IMAX VIP screening promoting international release of BLADE-RUNNER 2049

October 5, 2017