After fighting for the spotlight as a fan favourite, Loki finally had his time to shine, burdened with destroying the sacred timeline and restoring reality to its rightful chaos and confusion, in defiance of the Time Variance Authority.

Inspired by the multidimensional main protagonist’s mischief and madness, we styled the campaign to reflect Loki’s many disguises, in an adventure that was anything but low-key.

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Social campaign supporting UK release of LOKI on Disney+

June 9, 2021