Disney partners Subway to offer a festive FROZEN Kids’ Pak.
It wouldn’t be Christmas without the opportunity to work on Disney’s latest spectacular. While it might not have been the behemoth that was WRECK-IT RALPH, our work on FROZEN was nonetheless a chance to show some quality, comprised of a dynamically-scaling HTML5 microsite, available in English AND Arabic, supported by a rich-media banner campaign.
The pick of the media was an expandable floor ad nicknamed ‘Mooselicker’ (despite the fact that its star is quite clearly a reindeer). Find that – and a selection of other campaign creative – featured below: